Wellbeing & HealthA Mobile-First Website for a Private Practice
Client: Sophie Miles, Mindful Speech Therapy
Project Type: Website + SEO + Brand Enhancement
Duration: 2 weeks
Sophie, Child Speech Therapist needed a professional website to launch her private speech therapy practice, establishing credibility with busy parents while explaining her specialized child-led methodology and driving consultation bookings.
The Approach
I designed a mobile-first homepage that guides parents through a strategic journey: immediate philosophy communication, service discovery, trust building, and frictionless booking. Each section serves a specific purpose in the decision-making process. Client had clear vision with specific brand theme "Engage, Play, Learn!" and color palette of greens and blues. Focus on DIR Floortime methodology and mobile-first design for busy parents.
Key Technical Decisions:
Service architecture with visual symmetry across specialized offerings. Mobile-first typography hierarchy and touch targets for small screens. Strategic testimonial placement after methodology explanation. Calming green and blue palette supporting "Engage, Play, Learn!" messaging. SEO optimization targeting parents searching for specialized neurodiversity support.
Key Features:
- SEO Optimisation
- Website Build
- Positioning
- Custom CSS
- Minimal Style
- Brand Identity
- Logo Design
- Brand Strategy
- Target Audience Definition
- Mobile Optimisation
- Payment Processing
- Contact Forms
- Playful Style
- Organic Style
- Visual Identity
- Third Party Integration
- Migration
- E-commerce
- Blog Setup
- Lead Capture
The Outcome
The website positions Mindful Speech Therapy as an accessible expert in neurodiversity-affirming speech therapy. Parents understand Sophie's approach, identify relevant services, and book consultations through a clear, mobile-optimized experience.
❝ This was an easy 5 stars! I highly recommend Anna's services. She was professional, warm and extremely thorough and efficient. Naturally talented in this area, which I am not.
My expectations were exceeded.
She created Thank you so much Anna for helping me realize my vision in digital form! ❞
— Sophie Miles, Mindful Speech Therapy
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